BOOK SUMMARY: Weird Ideas That Work is written by Robert I. Sutton in 2002. is a very useful book for entreprenur to brain storming for working with different people with different ideas.
Since it's an old book, you might look for 2nd hand bookstore like BOOKSALE if they have stock.
Or you may buy this book at amazon:
The CONTENTS of the book which the author introduces 11 weird ideas that you might be interested to implement on the business:
Why These Ideas Work, but Seem Weird
What Is Creativity, Anyway ?
Weird Idea #1: Hire "Slow Learner" (of the Organizational Code)
Weird Idea #1 1/2: Hire People Who Make You Uncomfortable, Even Those You Dislike
Weird Idea #2: Hire People You (Probably) Don't Need
Weird Idea #3: Use Job Interviews to Get Ideas, Not to Screen Candidates
Weird Idea #4: Encourage People to Ignore and Defy Superiors and Peers
Weird Idea #5: Find Some Happy People and Get Them to Fight
Weird Idea #6: Reward Success and Failure, Punish Inaction
Weird Idea #7: Decide to Do Something That Will Probably Fail, Then Convince YOurself and Everyone Else That Success is Certain
Weird Idea #8: Think of Some Ridiculous or Impractical Things to Do, THen Plan to Do Them
Weird Idea #9: Avoid, Distract, and Bore Customers, Critics, and Anyone Who Just Wants to Talk About Money
Weird Idea #10: Don't Try to Learn Anything from People Who Seem to Have Solved the Problems You Face
Weird Idea #11: Forget the Past, Especially Your Company's Successes
Building Companies Where Innovation Is a Way of Life.